Bringing Books, Authors, and Publications into the Spotlight
A great book alone isn’t enough—it needs to be seen, talked about, and, most importantly, read. Today’s readers discover books through social media, influencer reviews, podcasts, and online communities. To stand out, you need a book public relations firm that knows how to get your book noticed. That’s where Kurman Communications comes in.
Putting Your Story in Front of the Right Readers
We are a book PR company that blends traditional public relations for authors with modern digital strategies, helping you get your book in front of the right readers. Whether you’re launching a debut novel, promoting an industry-changing nonfiction book, or growing your brand as an author, we handle the publicity so you can focus on writing.
PR Services for Books
A book launch isn’t just a release date—it’s a campaign. We craft custom book PR services in and around Chicago to generate buzz, media coverage, and sustained momentum.
How We Help Your Book Succeed:
Media Coverage & Press Outreach
- Get featured in major publications, TV segments, and digital media.
- Pitch personalized stories to journalists, reviewers, and book bloggers.
Podcast & Audiobook Promotions
- Book guest spots on popular literary podcasts to share your story.
- Promote audiobooks through targeted PR strategies and serialized content.
Industry-Specific Promotion
- Get featured in trade publications, niche media, and professional forums relevant to your book’s genre.
Social Media & Influencer Campaigns
- Use BookTok, Instagram, and YouTube Shorts to tap into engaged readers.
- Partner with influencers, book reviewers, and online communities for organic buzz.
Virtual & Live Book Launch Events
- Host interactive Q&As, online readings, and exclusive launch parties.
- Build a community-driven launch campaign to keep readers engaged.
PR for Authors – Building Your Brand
A book is just the beginning. We help you turn your career into a lasting brand. Our PR firm for authors in Chicago helps you grow your personal brand, land speaking engagements, and establish yourself as a thought leader.
Our Author PR Services Include:
Brand Development & Thought Leadership
- Feature your insights in HuffPost, Entrepreneur, Forbes, and top literary outlets.
- Help you craft guest articles, opinion pieces, and editorial contributions.
Social Media & Reader Engagement
- Create a consistent and engaging online presence across platforms.
- Develop content strategies that build a dedicated audience.
Speaking Engagements & Media Opportunities
- Secure spots on panels, industry conferences, and TEDx talks.
- Pitch your story to TV networks, radio shows, and podcasts.
Community & Industry Relations
- Connect with book clubs, literary festivals, and professional networks.
- Set up exclusive membership platforms like Patreon for direct reader engagement.
Publishing PR – Boosting Visibility for Media & Literary Brands
Your publication has a voice. We make sure the world listens. We offer targeted PR strategies to position publishing brands as industry leaders.
How We Help Publishing Brands:
Media Outreach & Brand Positioning
- Establish publishing houses, literary magazines, and digital platforms as key industry players.
- Secure high-impact media placements in national and trade outlets.
Crisis Management & Reputation Building
- Navigate controversy, media scrutiny, or public perception challenges with strategic PR.
- Develop proactive messaging for long-term brand stability.
Strategic Partnerships & Events
- Facilitate collaborations with book fairs, literary festivals, and industry conferences.
- Help publishing brands sponsor and participate in key cultural conversations.
Thought Leadership & Content Syndication
- Position editors, executives, and industry voices as trusted experts through op-eds and guest contributions.
The Book Marketing Timeline – What to Expect
Good PR doesn’t happen overnight. Here’s how we structure campaigns for long-term impact:
First 3 Months:
- Social media buzz via BookTok, Instagram, and online influencers.
- Early media features in book blogs and niche publications.
- Paid promotions to boost reach.
3-6 Months:
- Podcast interviews and guest articles start rolling in.
- Local media coverage builds credibility.
- Book signings, virtual events, and live Q&As drive engagement.
6-12+ Months:
- Major media placements in national outlets.
- Speaking engagements, awards, and long-term brand growth.
- Sustained community engagement for continued book sales.
Why Choose Kurman Communications?
40+ Years of PR Experience
Expertise in book publicity, branding, audience engagement, and media connections to enhance visibility.
Tailored Strategies for Authors and Publishers
Customized PR plans designed to align with genres, readership, and author branding for effective marketing.
Proven Success in Media Placements
Featured authors on TV, print, radio, podcasts, and online platforms, expanding book recognition.
Integrated Marketing Approach
Combining media outreach, influencer collaborations, social engagement, and content strategies for lasting impact.
Ready to Get Started?
Your book deserves to be seen. Your story deserves to be told. Your brand deserves to grow. We make it happen. Whether you need an effective pr firm for books or personal branding as an author, we’re here to help. Let’s talk.
Connect with Us Today
Contact our team to schedule a consultation and discover how Kurman Communications can help your brand achieve its full potential. Call us at 312-651-9000 or email team@kurman.com to start the conversation.Schedule a consultation and discover how our expertise in associations, not-for-profit, and political public relations in Chicago can transform your organization’s communication efforts.